TL;DR
We are looking to scale the production of our technical tutorials (sample), which are written by AirPair experts. This position will be in charge of planning and managing the entire operation.
About This Role
Why is AirPair writing technical tutorials?
A: The goal for our content strategy is to fill the niche between short Stack Overflow answers and official manuals. Our experts are eager to show off their expertise, and our customers keep telling us that they evaluate who they want to work with based on the quality of their writing. Somewhere along all of this, we also manage to rank well in search and drive a lot of traffic to our site.
How is AirPair going to win in this space?
A: Our founding team consists of leaders in content marketing who have previously built and exited successful companies:
The combined know-how of our team has enabled us to cross 100k monthly uniques within 6 months of starting our blog. The recent launch of our tutorial strategy has further accelerated this growth.
What will I be able to learn in this role?
A: As any form of marketing, content marketing has to be planned, quantified, and optimized on an ongoing basis. We’re using the latest tools and have developed strong internal infrastructure and processes to make our content an effective traffic driver and customer conversion vehicle. We’re excited to share our knowledge as well as learn from you.
What exactly will I be doing in this role?
A: You will manage technical writers and assist them in topic discovery, publishing and promotion of their content.
Is this a remote or on-site position?
A: The position is on-site or remote (we’re located in SOMA, San Francisco). Generous pay plus equity available. For additional insight into our culture, read hackerpreneurialism.com.
About Us
AirPair’s office at Pivotal Labs
What does AirPair do?
A: AirPair is the fastest way to get software help. Our customers are developers who pay for pair programming help through video chat & screen sharing.
Who are the AirPair experts?
A: Our expert network consists of over 2,000 experts, many of who are book authors, core contributors to open source projects, PhDs, and top answerers on Stack Overflow.
What are some common use cases?
A: Many of our clients are looking for mentoring and code reviews. More recently, we partnered with some of the most well-known technology companies in the world, such as PayPal, Stripe, Foursquare, Twilio, Evernote, SendGrid, and provide these companies with 3rd party API support. You can read more about this program on Techcrunch.
What’s your vision for AirPair?
We firmly believe that on-demand virtual pair programming doubles the speed of software development, which we have consistently observed when serving our clients or working on our own code. Being the category-creating and leading company in this movement, AirPair is supremely positioned to take the majority marketshare of this new era in software development.
About You
You should:
- Have experience in blogging or other forms of editorial work
- Have a basic understanding of SEO
- Be highly experienced in analytics, primarily GA and Mixpanel
- (Bonus) Have worked at startups before and have an entrepreneurial mindset.
- (Bonus) Have basic web development skills.
How To Apply
Email us if this sounds like you.
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